Broadcasting Messages to Customers via Telegram

Why use broadcasts

A broadcast lets you send a message to all customers who have ever placed an order via your bot. Use it to announce promotions, new items, seasonal offers or important news.

Creating a broadcast

1. 1

   Open "Broadcasts" in the admin panel
2. 2

   Click "Create broadcast"
3. 3

   Fill in the content

   • Title — for internal reference
   • Message text — up to 1000 characters
   • Image — optional, increases open rate
   • Button — label and link (e.g. "Open menu")
4. 4

   Select audience

   All customers or only those who ordered in the last N days.
5. 5

   Click "Send"

   Messages are sent gradually to avoid exceeding Telegram limits.

Broadcast statistics

After sending, the broadcast list shows: how many messages were sent, how many were not delivered. Use this data to evaluate reach.